Bachelor of Business Administration (BBA) is a 4-years professional undergraduate program in this institution confirming to the new syllabus and curriculum of National University. The primary objectives of this program is to develop knowledge and skill of the students so that they can undertake the responsibility of young executives. The focus of the BBA program is on complete grooming of students by providing a balance study in the field of business and general education at the under graduate level.

There are thirty-nine lecture courses each having 3 credit hour weights, including one on English and Bangladesh Studies. English and Bangladesh Studies are compulsory course for all students of undergraduate programs of the National University.

There is one –lecture course i.e. Viva and project paper defense that has equal weight of a lecture course, to be taken in the eighth semester of BBA program. The students are allowed 3 months, after their final examination, to complete and submit their project paper.

The eights semesters will determine the major or specialization of a BBA student where he/she will have four options, out of which he/she must select one.
Each course (except Viva and Project Paper Defense) requiring class lectures will be completed with a minimum class lecture of 45 per semester (3 lectures per week), each semester being of six months duration. Each semester will consist of about 21 weeks in which 17 weeks will be kept for class lectures, 1 week for per-examination break and 3 weeks for examination. The duration of class lectures should not de duration 50 minutes. Teacher assigned for a particular course should plan the lectures accordingly keeping in view the course content to match the available working days excluding holidays and other off days.